NestlE

NESTLE DRUMSTICK + Comedy Central w/ Christian Delgrosso

We teamed up with comedic creator Christian Delgrosso to flip the script: Instead of voicing the character, he played himself, auditioning for the role of Dr. Umstick himself. It was meta, messy in the best way, and completely creator native. A cartoon meets casting chaos.

project overview

The Spark
Drumstick wanted to bring their animated mascot, Dr. Umstick, to life. But instead of doing it the obvious way, they wanted something funnier, smarter, and just the right amount of unhinged. The brief called for making a cartoon character feel like a cultural moment, not a marketing afterthought.

My Role
I wrote, directed, and creative directed the spot. I shaped tone, pacing, and performance. The goal was to make sure the comedy hit without losing the brand. And in this world, Drumstick wasn’t just the prop, it was the main character.

Two people sitting at a wooden table with a box of Drumstick ice cream cones between them. The woman on the left has shoulder-length dark hair and is wearing a black top and plaid shirt. The man on the right has short dark hair and is wearing a gray shirt with a black jacket. The table has a small potted succulent plant, a clipboard, and a red desk lamp.

more work (12) 🎥

Person with short hair wearing a hoodie and jeans making an energetic expression in a studio setting with large text overlay that reads "Wendy's Pretzel Bacon Pub Cheeseburger".
A person wearing a shiny purple spacesuit helmet and gloves, adjusting the helmet in a futuristic space-themed setting with planets and a starry background.
A woman with blue eyes and brown hair looks directly at the camera. The background is blurred, with a hint of pink flowers. There is white text in the lower left corner that says, 'Actress Miriam Shor, Diana of Younger'.
Man in a yellow suit sitting in a leather chair, with a billiards table in the background.